TNT ENERGY DRINK

ABRIU, PARTIU

Campaign


TNT Energy Drink has just launched its new packaging and for this we developed a new brand concept: Abriu, Partiu. (something like “Open it, let it rip.“) in addition to the execution of the cans in 3D, with attention to every detail, such as lighting, finishing and positioning of the droplets. We also brought a new key visual based on the textures coming from the product. And the two-phase layout matching the idea of transforming the moment after opening one of the TNT cans.